Social Media/Digital Communications Specialist

Profile

Despite medical advances, breast cancer is the most commonly-diagnosed cancer in the U.S. and the leading cause of death in women in their mid‐life. The social media/digital communications specialist will play a critical role in advancing Silent Spring’s mission to reduce the incidence of breast cancer and create healthier environments by supporting our digital communications strategies across a range of platforms. Reporting to the Director of Communications, this person will generate, schedule, measure, and analyze content on social media as well as email. The social media/digital communications specialist will help broaden awareness of our research and impact, expand our reach, and be a voice for Silent Spring,
strengthening the Institute’s thought leadership and influence among scientists, policymakers, advocacy groups, environmental/health nonprofits, and the general public.
Responsibilities:
Create and manage strategy for digital communications that integrates organizational priorities
Write and schedule accurate and engaging social media posts for Facebook, Twitter, LinkedIn, and elsewhere
Create social media focused graphics with consistent branding and messaging
Monitor and moderate feedback on social media channels
Conduct regular social listening to identify external content to promote and real-time opportunities to engage with influencers
Track and analyze performance of organic and paid social promotions and generate reports for Communications Director
Create and manage editorial content calendar
Evaluate other platforms such as Instagram and TikTok. If worth pursuing, create a strategy to launch and maintain new accounts
Stay abreast of digital marketing industry trends, research new tools, platforms or channels, and identify opportunities to expand our efforts to better reach target audiences and increase engagement
Take on special projects and writing assignments as needed to support Silent Spring’s public-facing communications including development communications.
Qualifications and skills:
Bachelor's degree plus 2-4 years’ experience in English, communications, or journalism.
Science background a plus
Excellent communication skills, both written and verbal
Ability
to distill complex scientific information
into
clear, accurate, concise, and engaging headlines and social media posts
for target audiences
Good judgment in selecting content for online posts and promotion, as well as in monitoring and moderating social media posts
Proficiency with Photoshop, Canva, or other graphics editing programs
Experience in Google ads and Google Analytics a plus
Video editing or multimedia storytelling a plus
Ability to work collaboratively with other members of the communications, development, and science teams
Interest in environmental science, toxics, and women’s health.
Location:
Newton, Mass.
Benefits:
Salary is competitive and commensurate with experience. Silent Spring offers g
enerous benefits including health and dental insurance, four weeks of vacation, two personal days and 12 holidays per year. Free on-site parking or reimbursement for MBTA pass.
Join an engaging, multi-disciplinary, and highly-experienced team of professionals dedicated to addressing environmental factors that affect women’s health!
How to apply:
Send a cover letter describing your interests and experience related to this job, resume, and writing samples (e.g. examples of social media posts and emails) via email to **** with “social media/digital communications specialist” in subject line.

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